经济危机，用笑容跟赠品竞争
最近，由于激烈的竞争，每一个商号都在销售技巧上下功夫。附奖的销售方法也是其中之一。大家都费尽心思地去吸引顾客，甚至举办招待顾客到国外观光的活动。我觉得，这种销售方式如果真的能满足顾客，且利于促销，那么确实很多意义。
但如果问起在类似这种赠奖活动中，那一种形式最好，我想每个人的看法都不尽相同。事实上，我认为亲切的『笑容』才是最重要的。虽然招待顾客观光的方法不错，但只要随时以一颗感谢的心，用笑容招待经常光临的顾客，那么即使没有招待旅游的活动，顾客也会满意的。相反的，如果缺少笑容，即使招待顾客观光，也无法与顾客维持良好的长期关系。如果只为别家商店附赠大奖吸引顾客，而以为自己也应该这样做，我觉得这绝不是好现象。因为，这样只会引起恶性的竞争。
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